Client:
EliteHealth - Pembroke Pines / Miami Beach
Size:
US Letter
Pages:
12 including covers
Date:
Aug 24, 2015
When I began the design process for the World Trade Smart logo, I knew that I wanted to create something that would reflect the company's focus on innovation in international trade. To achieve this, I sketched out several concepts before finally landing on a design that incorporated a stylized globe and arrow to represent movement and progress. I chose a clean, legible font that gave the logo a modern and sleek look, while still conveying a sense of professionalism.
For the stationery, I took a minimalist approach with a focus on high-tech functionality. I selected a clean, sans-serif font and incorporated the company's signature colors in a subtle way to reinforce the brand identity. I ensured that the design was cohesive across all materials, including business cards, letterheads, and envelopes.
