The goal of the final stage of the marketing cycle for a consumer product is to get people to try it and then buy it.
There's something about canned soda pop that makes you feel good. Maybe it's the nostalgic feeling of sipping on something from your childhood or the fact that it's always available and easy to grab.
Pepsi has been a staple in American culture for over 50 years, and we know how to make great POS posters.
Who could resist a chilled can on a hot day in town?
Client:
Pepsi
Industry:
Beverages - Non Alcoholic
Product:
Pepsi
Media:
Date:
Nov 18, 2002
