B2B Healtcare - Better Hospitals
Client:
Community Wellness - USA (several locations)
Size:
US Letter
Pages:
8 including covers
Date:
Aug 24, 2023
Developed and designed a brochure to promote a 12-month pilot program for a multiservice healthcare company.
- Content focused on the benefits of extended-length hospital stays for patients discharged home
- Highlighted how the program can improve patient outcomes and reduce hospital readmission rates
- Targeted the brochure to a B2B audience, specifically hospitals and healthcare providers
- Used clear and concise language to explain the program’s goals and benefits
- Incorporated visuals to enhance the brochure’s design and impact
Skills Used
- Content writing and editing
- Marketing and communication
- Graphic design
- B2B marketing
- Project management
Software Used
Adobe Creative Suite - Photoshop, Illustrator
Results
- Increased awareness of Community Wellness’s pilot program
- Generated leads for the program
- Communicated the program’s value proposition to a B2B audience
